Made For The Elements
A new generation of technical Opinel knives designed for mountains, trails and open waters
For over 130 years, Opinel has built its reputation on simple, reliable knives. The new Sport Line takes that heritage into more demanding environments, with purpose-built designs created specifically for mountains sports, outdoor adventures and marine use.
From the ultralight Néo7 Alpine to the feature-rich Nº09 Ocean, the range gives retailers access to a growing category of consumers seeking technical outdoor tools without compromising on design or everyday practicality.
Technical Outdoor Gear: Why Now?
Consumers are increasingly investing in specialist outdoor equipment designed for specific activities rather than one-size-fits-all solutions.
For retailers, this creates opportunities to increase basket size and introduce customers to higher-value outdoor categories.
Three Environments. Three Solutions.
Mountain: Néo7 Alpine
- Developed with ENSA (National School of Skiing and Mountaineering in Chamonix, France
- Lightweight design
- Opiflex® mechanism for improved strength and durability
- Designed for climbing and mountaineering use
- 110dB safety whistle
Trail: Nº08 Horizon
- Hiking, camping and general outdoor use
- Glass-fibre reinforced handle
- 110dB safety whistle
- Virobloc® safety ring
- Lanyard attachment
Ocean: Nº09 Ocean
- Rope-cutting serrated blade
- Shackle key
- 110dB safety whistle
- Marlinespike
- Corrosion-resistant materials
Why it sells
- Activity-specific positioning
- Cross-sell opportunities
- Premium upgrade from traditional pocket knives
- Strong storytelling opportunities
Retail opportunity
The Opinel Sport Line allows retailers to merchandise by activity rather than product type.
This creates clearer communication pathways and makes product selection easier while encouraging add-on purchase across adjacent outdoor categories.
ZenMag 36, Q3 2026, Page 34-35